Kaeru

A custom product for a very specific way of travelling: less chaos, better coordination, and a smoother experience from planning to the road.

What it enables

A custom product for a very specific use case: a mobile experience that turns shared travel planning into something clear, collaborative and genuinely useful from day one.

Platform: iOS
Product: Functional MVP
Collaboration: Real time

The challenge

The problem was operational, not aesthetic.

Trips were being organised in messages, notes and disconnected maps. The client did not need another pretty app; they needed a product that could bring together shared planning, permissions and trip information in a clear, manageable way.

The direction

A focused idea, shaped around a real user need.

We started from a specific need and turned it into a product with its own identity. This was not a generic template; it was custom software built for a very precise experience, with a clear logic and a UX designed to make planning part of the journey rather than an extra task.

The experience

We designed a product that is easier to use, easier to trust and easier to grow.

We built role-based permissions, live sync, shared context and local reminders tied to the itinerary. The result was a stronger experience for end users and a solid product foundation for future features and adoption.

A closer look at the work

Our scope

Product definition and strategy
Brand and experience design
UX/UI and functional prototyping
Custom mobile MVP and backend

What it enables

CoordinationA shared itinerary with clear permissions and one source of truth.

ExperienceMap context, reminders and live information inside the same user flow.

GrowthA product foundation ready to evolve as usage and features expand.

A closer look

Is Kaeru available on the App Store?

Kaeru is a functional MVP focused on iOS. App Store launch is a future phase, not the starting point of the product.

What does the first version include?

Trip creation, shared itineraries, invitations, live sync, stop discovery, maps and on-trip reminders.

What comes next?

Full offline mode, advanced place search, route optimisation, payments and product evolution based on how users actually behave.

FYNAQ / Your next step

A product needs more than a good idea.

What matters is that it solves a real problem, feels simple to use and is ready to grow with the business.

Let’s talk about your idea

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