01
The challenge
The first bite is visual.
Sushitok needed to bring its personality online. Convey the atmosphere, spark interest in the menu and make the next step visible: choose a restaurant and book.
Hospitality · Web experience
Live websiteSushitok
What it enables
A restaurant’s character, from the very first digital visit.
- Industry
- Hospitality
- Objective
- Increase visibility and bookings
- Outcome
- Stronger presence and clearer conversion
02
The direction
Three perspectives. One identity.
Food photography, immersive compositions and distinct brand expressions. The screens show how the wider brand world and each restaurant’s personality can coexist.
03
The experience
From curiosity to the table.
Menus, locations and reservations shape the journey. Visitors can discover the concept and quickly find what they need, including on their phones.
A closer look at the work
03Our scope
- Brand positioning
- Visual narrative
- Website experience
- Booking funnel
What it enables
BrandA digital presence with a clear personality and stronger recall.
DiscoveryVisitors understand the offer faster and feel the atmosphere before they arrive.
ConversionA simpler path from visit to booking and decision.
A closer look
What do the images show?
Different Sushitok web experiences: the brand, its food concept and a restaurant presentation.
What guided the design?
Strong photography, direct navigation and visible access to menus and reservations.
FYNAQ / Your next step
Make them want to meet you.
Let’s build a website that expresses what makes your business special.
Next project
Autotok
SaaS · content workflow and productivity